For the past seven years, ESSD Consulting has proudly partnered with GUNNAR Optiks to help expand one of the world’s leading computer eyewear brands across Europe. From strategic market development to operational execution, our collaboration has been focused on bringing innovative eye protection solutions to more businesses, professionals, and consumers.
More Than Blue Light Glasses
GUNNAR is far more than a traditional eyewear brand. Its patented lens technology was specifically developed to reduce digital eye strain and improve visual comfort for people who spend long hours in front of screens.
As today’s workplace continues to evolve, with employees working in offices, remotely, and in hybrid environments, screen exposure has become an unavoidable part of daily life. Supporting healthy vision is no longer simply about comfort; it is becoming an important part of employee wellbeing and workplace productivity.
By reducing glare and digital eye strain, GUNNAR eyewear helps users stay comfortable throughout the workday while supporting improved focus and better sleep quality after extended screen use.
Supporting Growth Across Europe
At ESSD Consulting, we manage GUNNAR’s complete European market operations. Our support extends across every stage of the business, including:
- Import and logistics coordination
- Marketplace management
- Marketing and brand growth
- Customer service
- VAT administration
- EPR compliance
- Regulatory support
This fully integrated approach reflects more than 20 years of ESSD Consulting’s experience helping international brands successfully enter, grow, and operate within European and UK markets.
Rather than providing isolated services, we act as an extension of our clients’ teams, ensuring that commercial growth is supported by efficient operations and regulatory compliance.
Eye Health Is Becoming a Workplace Priority
Digital devices have transformed how we work, communicate, and collaborate. As screen time continues to increase, employers are placing greater emphasis on employee wellbeing, including protecting eye health in the workplace.
Digital eye strain can contribute to symptoms such as:
- Eye fatigue
- Blurred vision
- Dry eyes
- Headaches
- Reduced concentration
Helping employees remain comfortable throughout the working day benefits both individual wellbeing and overall productivity.
Corporate Solutions for Businesses
Companies looking to improve workplace wellbeing can also benefit from GUNNAR’s Corporate Purchase Program, which offers:
- Discounts of up to 50%
- Solutions for teams of all sizes
- Easy implementation across organizations
Whether employees work from the office, from home, or in hybrid environments, providing high-quality computer eyewear is a simple step toward creating a healthier digital workplace.
Looking Ahead
After seven successful years together, ESSD Consulting is excited to continue introducing GUNNAR’s innovative eyewear technology to new markets across Europe. By combining proven market expertise with GUNNAR’s industry-leading products, we aim to help even more organizations reduce digital eye strain and support healthier, more productive workplaces.
